Imaginetrip is a photography portfolio created by Fabrizio Ponchia, a young photographer well knowed in the field.
They appointed Digilux to create a new digital image of the gallery, providing a smooth UX throughout the site to allow users to engage with different aspects of the photographer’s outstanding range of products.
- Web Design & Development
- Paid Social
- Paid Performance Marketing
The challenge for this project is represented by the construction of an eCommerce site that was functional to showcase the photographer’s outstanding works and allow him to sell and ship worldwide in various formats.
Also, we needed to lead traffic to the website through different digital platforms.
The difficulty laid in promoting the service and making it niche.
For Imaginetrip, Digilux worked on the complete creation of the eCommerce site, optimizing its features. We also intervened on the design of the logo and renderings.
We also launched an awareness campaign in early December 2020 on Paid Social.
Paid Performance Marketing and SEO campaigns alongside ATL will launch in early 2021.
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